What is the best sports brand in the world?
Between Nike, Adidas and Puma — which is the world’s biggest sportswear brand?
In sports, the colourful and astoundingly designed world of fashion has had its way in recent years. Players have endorsed brands and fans have gone haywire over these brands. These fashionable sports brands are modelled to fit both the entertaining world of sports and the creativity of fashion.
In this article, SportyTell takes a look at the top-20 best sports brands right now. These brands are rated based on the popularity of the sport, the style of their fashion and their fame among customers. Without further delay, let’s jump right into the countdown.
Here are the World’s Best Sports Brands
Oakley is very popular among cycling athletes, viewers and fans alike. It is a sports brand that deals majorly with the manufacturing of sunglasses, eyeglasses, apparels, headwears and bags. In the 21st century, sunglasses have been quite on demand for fashion freaks. Oakley has met with this demand with the release of more attractive and fanciful sunglasses possessing more colourful lenses in different gradients as well as nicer and more durable frames.
Since its founding in the ‘40s, Diadora is one of the greatest sportswear companies that made waves in the 1970s and 80s. It is famous for its production of colourful tracks and lustrous sneakers. Italian football legend Roberto Baggio slipped extensively on Diadora’s boots and made it a gigantic brand in the sports world.
Although established in the 1950s, Ellesse is an Italian sports brand, which has remodelled its designs to fit with modern trends. It was donned in the late 20th century especially in the tennis world and was worn by most at Wimbledon in the 90s.
Among soccer fans, Hummel is a big brand, especially within Europe. It was founded in Germany but the company is based in Denmark. Hummel may be mostly worn by small football clubs, but its quality is perfect and could be a top competitor to some of the biggest brands in approaching years.
16. Sergio Tacchini
Sergio Tacchini is an Italian sports brand particularly designed for tennis and has gained a widespread market in the United Kingdom due to its durable track design. It has gained ground since the 1980s and sells till date among fans who are obsessed with retro designs. The brand was founded in 1966 by the name Sandy’s S.P.A but underwent a change of name in 1969 to Sergio Tacchini. It has been famously worn by tennis greats such as Novak Djokovic, Goran Ivanišević and John McEnroe.
15. Russell Athletic
Russell Athletic is an American sports brand known for its popularity in the United States. It is one of the oldest sports brands in the world established by Ben Russell in 1902. Since its founding inspired by a small scale production for a college football team, it has served the purpose of both fashion and sports. The Russell Athletic is popular amongst fans of American football especially after its alliance with KITH which prompted the production of a variety of colours.
This company seems to be the biggest sports branding firm in China. Famous for the manufacturing of retro tracksuits which reigned in the 1990s, the sportswear brand has earned more popularity among basketball fans by signing a sponsorship deal with Dwyane Wade and a couple of others. Li-Ning has been an innovative company with improved versions of retro designs in the world of sports.
Fila is also a popular South Korean sneaker brand with Italian roots. It is famed for its retro, bulky designs. In recent years, they have gone to production of tracks with super cool fabrics for more enjoyable user experience.
Champion possesses one of the biggest mind-blowing logos in the sporting-brand industry. It was popular in the 1990s but dwindled a bit in the early years of the 21st century. However, in 2018, Champion made a worldwide sale of $1.4 and has gained popularity following its appearances on celebrities like Chance the Rapper and Rihanna Fenty. It has also upped in worth following its alliance with fashion brands like Supreme and OFF-WHITE.
First founded in 1916 while operating as underwear manufacturing firm, Kappa started manufacturing sports brands in 1967 in Italy. They have now gained much ground in Europe as a manufacturer of sports wears in a more fashionable sense. Non-athletic celebrities such as Kanye West have also been spotted wearing the brand.
10. Hoka One One
After working with Salomon for some years two individuals decided to compete with Salomon in the sports brand market by establishing a firm called Hoka One One in France in 2009. They are famed for their production of classy, comfy and durable sneakers, thus, making them one of the best sneaker brands in the world. While many athletes are pictured using this brand, fashion freaks have also gone haywire for it. They signed a collaboration with outsole-manufacturers to increase the quality of their sneakers.
Salomon is a well known sneaker-manufacturing firm whose establishment was inspired by hiking. With the use of durable outsoles and waterproof fabrics, Salomon is one of the best sneaker brands in the world of sport and fashion.
8. Le Coq Sportif
Greats in the tennis world like Arthur Ashe and Yannick Noah bore the name of the brand ‘Le Coq Sportif’ on their kits. In football, the great Diego Maradona of Argentina wore the same brand. Le Coq Sportif is a brand established in France in the 19th century. In the 20th century, they recorded a lot of success and seemed to be a lucky charm for teams and individuals that wore their brand. An example was the Italian team that won the 1982 FIFA World Cup and the Argentina team who won it the following tournament. Till date, they are a famous brand around Europe known for their detailed designs.
Umbro is famous in the football world. It is most famed within the Chelsea football club side during the late 1990s and early 2000s. In recent years, they have been producing jerseys for West Ham United in England. Umbro is also famous for its classy sneakers.
6. Under Armour
Under Armour is popular amongst American Football and Baseball teams but has recently earned fame in the Basketball world after the ambassadorship signature of Stephen Curry of the NBA’s Golden State Warriors. Curry’s signature due to his influence has brought a high turnover to the company who have sorted to increase their customer base with more ambassadorship signatures of A$AP Rocky and Canelo Alvarez.
Reebok is a sports brand established in the UK but now acquired by Adidas since 2005. They have ruled the 1990s with the production of bulky sneakers and tracks. Till date, they are still famed by their releases of retro designs.
4. New Balance
The New Balance might be related to Liverpool FC’s jerseys. They are a stylish sports brand with a wide range of wears from jerseys to sneakers. They released the OMN1S basketball sneakers in 2019, which has wowed many basketball fans.
The football’s English side Arsenal might have played a big role in Puma’s status with the consistency of the designs of their jerseys; the German firm is the most reputable sports footwear company. Puma’s flagship sneakers like Puma Fenty partnered by Hollywood star, Rihanna had gained worldwide acknowledgement from their purchasers.
Nike might just seem to be a coalition of sports brands on its own with over $36 billion in returns as at 2018. From football to basketball to tennis and every other sport, Nike remains a domineering and notably the biggest among the best sports brands in the world right now. Their innocuous design in all sport wears, from jerseys to sneakers makes them the leading customers’ choice.
Year in year out, Adidas has notably released trendy footwears, jerseys and tracks. A proof of this is their generation of over $26 billion in returns in 2018. Adidas might be retro with designs but the quality, class and status haven’t flinched. Adidas is currently the leading sports brand of almost every sport on the planet and yet in almost every location. While Adidas may not be the biggest brand, it has closed the gap to become the best sportswear brand in the world. Adidas knows exactly what consumers want to buy. So, is Adidas better than Nike? Certainly, yes.
Sportswear, as we know, is intertwined with our daily attire — from hoodies, sneakers and smart joggers to baseball caps. Hence, why you should know which sportswear brands are the best amongst the best, if not the greatest.
Please share your thoughts on these best sports brands in the world, in our comments section below.
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